The job of the Promotion Committee is to market the downtown as the center of commerce, culture, and community life for residents and visitors alike.
The committee meets the third Wednesday of the month at 5:30 p.m. to discuss promoting the unique characteristics, image, and events in the downtown district.
- Understanding the changing market, both potential shoppers and the “competition”
- Identifying downtown assets including people, buildings, heritage, and institutions
- Defining Main Street’s market niche, its unique position in the marketplace
Generating awareness by creating new image campaigns, retail promotions, and special events to lure people back downtown
The committee is comprised of professionals from various fields related to marketing, website design, real estate, retail, and tourism. If you are interested in attending a meeting or joining the Promotions Committee, please contact our Committee Chair, Meredith Glendening, at email@example.com.